The work:
• Engagement strategy
• Behaviour change
• Visual identity
• Weekly engagement tactics
• Staff summit activation strategy
• Culture champion approach
We heard:
Our challenge was to engage the Yarra council workforce, in all its diversity. And support it to evolve – to be even more community-driven, to achieve higher standards of service and greater fiscal responsibility. To do this, we needed to motivate deep cultural and operational change, centred on pioneering pride.
The difference:
Workforce-wide engagement, attracting 50+ staff to co-create a new organisational strategy, launched with 900+ staff attending Yarra’s inaugural summit, preparing people to participate in deep change.
